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CASE STUDY
PRAGA CUP
THE OUTLINE
Skatterlings Media Workshop was asked to quote and pitch on the production of content to support a social media strategy for Czech car manufacturer Praga Cars and their upcoming one make motorsport series, the Praga Cup.
The project would require us to work alongside the communications and social media manager of Praga Cars UK to create bespoke content to support a communications strategy to promote and support the new 10 race Praga Cup Championship.
This included the build up to events, rapid fire race day content, as well as a post race Youtube documentary series that tells the human story behind the scenes with teams and drivers in the championship.
WHAT WE DELIVERED
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Filming
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Editing
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Production and post production of 20 part YouTube micro documentary
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Social media strategy and planning
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Post designs
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Animations
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GIF designs
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Film archive and management
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Crew
WHAT THE CLIENT SAID
"It has been an absolute pleasure working with you and the team. Your ability to catch all the key moments never failed to amaze me as well as
cool heads in high pressure situations, connecting with all the players in the scenes to get the best quotes (and lots of smiles), great editing
and social media integration: I could go on."
Mark Harrison - Managing Director Praga Car UK
